Public Relations - PR

The act of communicating with the public. Although not inherent in the definition, public relations, or "PR" for short, is often thought of as "spin," with the goal being to present the person, company or event in the best light possible. Most major companies have a PR department or utilize the services of an outside firm.

Public relations are often a crucial part of a company's success - or failure. In addition to handling media requests, information queries and shareholder concerns, PR personnel are frequently responsible for crafting and maintaining the corporation's image.


Investment dictionary. . 2012.

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  • Public Relations — Public Relations …   Deutsch Wörterbuch

  • PUBLIC RELATIONS — as a profession developed in the 20th century, mainly in the U.S. Until the beginning of the 20th century public relations was a refined form of propaganda employed almost exclusively to defend a movement, cause, or individual or institution,… …   Encyclopedia of Judaism

  • public relations — consultants are employed by companies to keep their business on the financial pages and in the minds of investors. London Stock Exchange Glossary * * * public relations ˌpublic reˈlations noun MARKETING 1. abbreviation PR [uncountable] the work… …   Financial and business terms

  • public-relations — [ pyblikrəlasjɔ̃ ] n. f. pl. • 1951; mots angl. ♦ Anglic. Vieilli Relations publiques. ⇒ relation (II, B, 4o). ● public relations nom féminin pluriel Synonyme ancien de relations publiques. ● public relations (synonymes) nom féminin pluriel… …   Encyclopédie Universelle

  • public relations — public re lations n 1.) [U] the work of explaining to the public what an organization does, so that they will understand it and approve of it ▪ They ran their own successful public relations business in London. 2.) [plural] the relationship… …   Dictionary of contemporary English

  • public relations — {{/stl 13}}{{stl 7}}[wym. pablik rilejszyns] {{/stl 7}}{{stl 8}}rz. nmos, blp, ndm {{/stl 8}}{{stl 20}} {{/stl 20}}{{stl 12}}1. {{/stl 12}}{{stl 7}} (dobre) stosunki pomiędzy jakąś organizacją, firmą itp. a społeczeństwem lub jakąś jego częścią,… …   Langenscheidt Polski wyjaśnień

  • public relations — ☆ public relations n. relations with the general public as through publicity; specif., those functions of a corporation, organization, etc. concerned with attempting to create favorable public opinion for itself …   English World dictionary

  • public relations — ► PLURAL NOUN (treated as sing. ) ▪ the professional maintenance of a favourable public image by an organization or famous person …   English terms dictionary

  • public relations — index publicity Burton s Legal Thesaurus. William C. Burton. 2006 …   Law dictionary

  • public relations — / pʌblik ri leiʃnz/, it. / pablik re lɛʃon/ locuz. ingl. (propr. pubbliche relazioni ), usata in ital. come s.f. pl. [complesso delle attività di cui un ente, un azienda e sim., si serve per far conoscere la propria attività e i propri obiettivi …   Enciclopedia Italiana

  • public-relations — s. 2 g. 2 núm. O mesmo que relações públicas.   ‣ Etimologia: palavra inglesa …   Dicionário da Língua Portuguesa

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